Only the title is required. Each field shows “Required” or “Optional” inside it.
- Poster title
- The main heading, written exactly as it should appear on the poster.
- Tell us about your projectOptional
- The project’s context, story and purpose. It guides the image but is not printed.
- Art styleOptional
- The visual direction you want: collage, screen print, watercolour, editorial photography, minimalism…
- Date and timeOptional
- The date and time, written exactly as you want them printed.
- LocationOptional
- The venue name or address to print on the poster.
- Additional poster textOptional
- Any other words to print: subtitle, programme, price or important detail.
- MoodOptional
- The intended mood and tone. This influences the design without being printed.
- AudienceOptional
- The people the poster is for. This influences the design without being printed.
- RequirementsOptional
- Colours, brand elements, things to avoid or requirements the design must follow.
- Call to actionOptional
- A short final action to print, for example “Book your place”.